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Steelcase Buys Naming Rights To Wind Farm
Steelcase will purchase all the renewable energy credits produced by a new 10 megawatt wind farm in Panhandle, Texas developed by John Deere Renewables, the wind-energy development unit of Deere & Co., for at least the first five years of its operation.
Naming rights come with the agreement. The wind farm will be named the "Wege Wind Energy Farm, provided by Steelcase" named for Peter Wege, a Michigan environmentalist and Steelcase founding family member. Steelcase is paying a premium for the RECs in order to slap their name on it, The New York Times reports.
March 18, 2008
in Environmental Leader
Steelcase will purchase all the renewable energy credits produced by a new 10 megawatt wind farm in Panhandle, Texas developed by John Deere Renewables, the wind-energy development unit of Deere & Co., for at least the first five years of its operation.
Naming rights come with the agreement. The wind farm will be named the "Wege Wind Energy Farm, provided by Steelcase" named for Peter Wege, a Michigan environmentalist and Steelcase founding family member. Steelcase is paying a premium for the RECs in order to slap their name on it, The New York Times reports.
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